Reference case: Nuon

Nuon is part of Vattenfall and is one of the leading utility companies in the Netherlands, serving 2 million customers. Nuon approached Objective Partners because they wanted more control over their media investments. They were looking for a partner that could solve the question of conversion attribution and could provide automated budget allocation advice for all touchpoints and channels – both online and offline. Their main goal was to decrease the total cost per conversion.
Frederiek Deiman

Frederiek Deiman

Accountmanager