The mission of Objective Partners (O/P) is to bring transparency and mathematical optimization to the world of marketing and media. Our philosophy is to use a combination of standardized software (smart dashboards) and analytical consulting services.
The core competencies of O/P are focused on creating smart business insights and actions based on the combination of business knowledge (business questions), IT, data and mathematical modeling. Our employees are generally university educated and selected based on those core competencies.
Applying mathematical models in real life is tough. For us (and you) no black box, but a step-by-step approach with focus on understandability and progress. In this way, we really put our payoff ‘Next Level Analytics’ into practice.
O/P’s core values include: personal, committed, knowledge based and flexible.